Your experiences and ideas can be used to explain your point of view, sell your ideas, and persuade others to follow your lead.

Find the right story and you will connect with your audience, whether that audience is one person or hundreds of people. Once you know how to use stories, you become a more effective communicator, leader, team member, or organization.

	Dick Tracy had his watch.
	Superman had super powers.
	You have your stories.

Without his watch, Dick Tracy would have been lost.

With out his super powers, Superman would have been defeated.

Without your stories you are invisible.